Advertising Sales Agents
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
42 alternate job titles:
Account Planner
Account Specialist
Advertising Account Representative
Advertising Agent
Advertising Assistant
Advertising Consultant
Advertising Coordinator
Advertising Representative
Advertising Sales Representative (Ad Sales Representative)
Advertising Solicitor
Agent
Broker
Digital Advertising Sales Representative (Digital Advertising Sales Rep)
Directory Advertising Sales Representative
Display Advertising Sales Representative
Field Marketing Representative
Field Service Representative
Graphic Art Sales Representative
Idea Man
Idea Worker
Inside Sales Representative
Marketing Coordinator
Marketing Representative
Outdoor Advertising Leasing Agent
Outside Sales Representative
Radio and Television Time Sales Representative
Radio Time Salesperson
Sales Consultant
Sales Coordinator
Sales Promotion Representative
Sales Representative
Sales Specialist
Signs and Displays Sales Representative
Signs and Displays Salesperson
Signs Sales Representative
Site Leasing Agent
Site Promotion Agent
Solicitor
Space Buyer
Time Broker
Time Buyer
Yellow Pages Space Salesperson
Salary Information
Advertising Sales Agents: $61,460 (median) per year.
Starting salary (10th percentile).
Required expreience: Varies by Company
Data source: U.S. Bureau of Labor Statistics
Daily Tasks & Responsibilities
| Task Description | Category |
|---|---|
| Develop content for sales presentations or other materials. | Development |
| Develop professional relationships or networks. | Development |
| Develop marketing plans or strategies. | Development |
| Attend events to develop professional knowledge. | Development |
| Develop proposals for current or prospective customers. | Development |
| Deliver promotional presentations to current or prospective customers. | Communication |
| Present work to clients for approval. | Communication |
| Explain technical product or service information to customers. | General |
| Identify potential customers. | General |
| Prepare documentation for contracts, transactions, or regulatory compliance. | General |
| Prepare sales or other contracts. | General |
| Process sales or other transactions. | General |
| Contact current or potential customers to promote products or services. | General |
| Estimate costs or terms of sales. | General |
| Distribute promotional literature or samples to customers. | General |
| Gather customer or product information to determine customer needs. | General |
| Study product information to acquire professional knowledge. | General |
| Negotiate sales or lease agreements for products or services. | General |
| Schedule operational activities. | General |
| Accompany patients or clients on outings to provide assistance. | General |
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Technology Requirements
| Technology | Description |
|---|---|
| Adobe Creative Cloud software | Graphics or photo imaging software |
| Adobe Illustrator | Graphics or photo imaging software |
| Adobe InDesign | Desktop publishing software |
| Adobe Photoshop | Graphics or photo imaging software |
| Canva | Graphics or photo imaging software |
| Google Analytics | Analytical or scientific software |
| Microsoft Excel | Spreadsheet software |
| Microsoft Office software | Office suite software |
| Microsoft Outlook | Electronic mail software |
| Microsoft PowerPoint | Presentation software |
| Microsoft Word | Word processing software |
| Salesforce software | Customer relationship management CRM software |
| Web page creation and editing software | |
| Microsoft Dynamics | Enterprise resource planning ERP software |
| WordPress | Web page creation and editing software |
| Contact management software | Calendar and scheduling software |
| Customer relationship management CRM software | Customer relationship management CRM software |
| Email software | Electronic mail software |
| Google Ads | Sales and marketing software |
| Microsoft Publisher | Desktop publishing software |
| QuarkXPress | Desktop publishing software |
| Web browser software | Internet browser software |
| Microsoft Access | Data base user interface and query software |
| FileMaker Pro | Data base user interface and query software |
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Relevant Certifications
Industry certifications that may be valuable for this career role:
| Certification | Issuing Organization | Practice Test |
|---|---|---|
| Certified Advertising Specialist | Promotional Products Association International | Not Available |
| Certified Revenue Management Executive | Hospitality Sales & Marketing Association International | Not Available |
| Digital Media Buying and Planning Certification | Interactive Advertising Bureau | Not Available |
| Digital Media Sales Certification | Interactive Advertising Bureau | Not Available |
| Master Advertising Specialist | Promotional Products Association International | Not Available |
| Master Advertising Specialist Plus | Promotional Products Association International | Not Available |
| Training Advertising Specialist | Promotional Products Association International | Not Available |
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